VISIT TO ‘FUN REPUBLIC’

Fun Republic Mall is the second mall in Coimbatore city from E-City ventures of the Essel group. It is located on Avinashi Road in Peelamedu area in the city and it is in the center of many educational institutions. The mall brings together some of the top brands in the retail sector like Shoppers Stop, Reliance Group, Lee, Anita Dongre and the fast food giant McDonalds etc... from different business segments. This mall is mainly targeting the student population nearby as well as the middle and upper classes.

The significant feature about the mall, apart from its location, is its design. The six level building  has a large dome-shaped structure and front view of the shops and restaurants of the mall faces a beautiful atrium. The total number of retailers in the mall is around 50.Here Shoppers Stop is the key brand and another popular retailer is the Reliance Mart. There are two basement levels provided for car parking. The Reliance Mart where most of the families opt for daily shopping is placed at the ground floor which is convenient for them to purchase and thus it saves time. The entrance of the mall you can see the fast food giant McDonald’s. Because of this it attracts more customers to the mall. For every one who visits the mall it provides a good arena to refresh relax and enjoy.

Some of the problems faced by the customers are like AC was not functioning properly, less number of lifts and there are no indications for the lift, escalator was not working, latrines were not properly cleaned, parking area is very dusty. One of the recommendations suggested by a customer was to introduce a desi restaurant in the ground floor so that as soon as they are done with their shopping they can hog in restaurant instead of climbing till the sixth floor. Another complaint by the customer is the unwanted unnecessary security checking’s which irritate the customers. We would like to suggest that mall should bring in some more entertainment like scary house, play area and  more game stalls inorder to attract more youngsters.